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Perspectives from a doer & donor catalyst.
Dig into our blog for free, practical advice to build your nonprofit or foundation brand — from the inside out.
We glean these insights through real-world engagements. Write our content with communications leaders and first-time CEOs in mind. And as a field builder, share our expertise widely to guide organizations on both sides of the grant.

Brand first, funding second.
Nonprofit leaders have countless necessary priorities. But funding isn’t #1. Because brand is strategy; fundraising is execution. And a foundation’s most valuable asset is not its money. Instead, brand is the best investment. A contrarian point of view. So let us try to convince you.

The Fundable / Findable Framework.
How to build an inside-out nonprofit brand — to maximize fundingKEVIN L. BROWNMore fundraising itself can’t fix your fundraising.You’ve read all the books and blogs. Attended fundraising workshops. Hired fundraising consultants and seen countless fundraising managers...

Theory of change: be fundable.
The need, the work, and the results of your model — to maximize fundingKEVIN L. BROWNA theory of change is any nonprofit’s most important document. It’s critical to creating sustained impact and raising money alike. But developing one can be daunting; there’s no...
The curious case of the first-time CEO.
Seven effective leadership styles, plus one to avoid.
Why early-stage ventures can’t ignore brand building.
Building an impact model that drives income.
A conversation on The Business of Giving podcast.
Six steps toward customer & beneficiary understanding.
The 2020 Social Venture Brand Awards.
The best movies about nonprofits on Netflix.
Four steps on the path towards shared value.
Charting our route to impact.
Fighting to meet basic human needs.
“Mighty Ally goes where no one else is willing, in support of partners and challenging ideas. They’re unicorns in their ability to perfectly blend facilitating, coaching, and direct implementing.”
MOLLY BURKE, CYCLE CONNECT