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Perspectives from a doer & donor catalyst.
Dig into our blog for free, practical advice to build your nonprofit brand.
We glean these insights through real-world engagements. Write our content with first-time CEOs and communications leaders in mind. And as a field builder, share our expertise widely to guide organizations on both sides of the grant.
Three words, three fundraising killers.
The three most harmful words in fundraising are marginalized, vulnerable, and empower. For a few reasons. So read why and how to avoid these most common nonprofit buzzwords. Then our donors will better understand, and our communities will be better understood.
The one-sentence theory of change.
A confused mind never funds. And the most common donor grievance we hear (by far) is that they can’t understand what you actually do. So here’s a formula to help. A simple, six-piece format to clarify and summarize your theory of change in a single sentence.
Diversified funding is a nonprofit nemesis.
Diversified fundraising helps you survive early on. But it’s not how you get big. If you want to grow significantly, you have to muster the courage to put all your eggs in one basket. Then engage all those eggs in that one basket. And meet the requirements of that primary funding source.
Three words, three fundraising killers.
The three most harmful words in fundraising are marginalized, vulnerable, and empower. For a few reasons. So read why and how to avoid these most common nonprofit buzzwords. Then our donors will better understand, and our communities will be better understood.
The one-sentence theory of change.
A confused mind never funds. And the most common donor grievance we hear (by far) is that they can’t understand what you actually do. So here’s a formula to help. A simple, six-piece format to clarify and summarize your theory of change in a single sentence.
Diversified funding is a nonprofit nemesis.
Diversified fundraising helps you survive early on. But it’s not how you get big. If you want to grow significantly, you have to muster the courage to put all your eggs in one basket. Then engage all those eggs in that one basket. And meet the requirements of that primary funding source.
“The Mighty Ally team are such a great blessing and I hope more founders on the continent have the golden opportunity to get your insights on their building journey. It’s always such a great masterclass learning from you.”
TERESA NJOROGE, CLEAN START KENYA