Giving Tuesday: hype or help?

Giving Tuesday: hype or help?

Giving Tuesday: hype or help? 11 questions for your brand — with data! — before you jump in KEVIN L. BROWN Giving Tuesday has become a “global generosity movement unleashing the power of people and organizations to transform their communities and the world.” Since...
The quick guide to effective & easy proposals.

The quick guide to effective & easy proposals.

The quick guide to effective & easy proposals. A winning structure, positioning best practices & other pro tips for social ventures to improve close rates KEVIN L. BROWN A proposal is the single most critical tool in your sales or fundraising funnel. A pitch deck...
What is a brand?

What is a brand?

What is a brand? The quick history, modern definition, and collection of compelling quotes     KEVIN L. BROWN All of us can name a favorite brand. Patagonia, Apple, and Nike are often favorites in the corporate world. Greenpeace, charity:water, and Equal...
Rebuilding stronger in a crisis.

Rebuilding stronger in a crisis.

Rebuilding stronger in a crisis. Five projects to strengthen your infrastructure for long-term stability and resilience KATHLEEN SOUDER Hopefully you’re among the lucky ones. Despite the struggles and shifts, you’ve weathered the initial pandemic shock. And you know...