by Sarah Brown | Sep 29, 2023 | General
It’s OK for nonprofits to be sexy. Since the human brain processes images faster than text, a glance at your visuals tells your audience much. But we’ve come to believe organizations can’t look too slick in the social sector. Let’s correct the score. Design is thinking made visual.
by Sarah Brown | May 31, 2023 | General
73% of marketers now use generative artificial intelligence (AI). For resource-strapped nonprofits, AI promises to revolutionize how we build brands. But most leaders only know ChatGPT. So we curated the 40 best platforms for your brand, from design to marcom.
by Sarah Brown | Feb 20, 2023 | General
Theory of Change for Brand Communications is an on-demand workshop based on our proprietary process. Led by Co-founder Evan Wanjiru. Developed for 1.2 million leaders in 193 countries. And free for you. Learn how to build a social venture brand from the inside out.
by Sarah Brown | Mar 24, 2022 | General
A website is the most critical comms channel for any social venture. But it’s commonly a disastrous afterthought. Remember 1-3-5-7-9 for the elements that matter most: one call-to-action, three audience goals, five sitemap pages, seven homepage sections, $9,000 maximum budget.
by Sarah Brown | Sep 30, 2021 | General
The best story wins. Here’s how to write one. A simple framework for feature story writing KEVIN L. BROWN It’s not about the best idea or product or program or leader. It’s organizations with the ability to tell good stories that rise to the top. This truth, explained...
by Sarah Brown | Sep 30, 2021 | General
Focus to flourish: the secret ingredient for impact. How narrowing tightly helps nonprofits and foundations maximize funding KEVIN L. BROWN Orville Redenbacher spent his life perfecting popcorn. After being named The Popcorn King, making millions in sales, and...