Brand management in a crisis.
Brand management in a crisis. Learnings from the West Africa Ebola epidemic, and seven tips for your brand KEVIN L. BROWN Six years ago, the world stood on guard as a deadly virus raged. The Western African Ebola epidemic of 2013–2016 infected 29,000 people across...
Revenue ideas in a crisis.
Revenue ideas in a crisis. 20 ways to drive more sales, donations, and investment… without spending money KEVIN L. BROWN The social ventures we’ve been guiding in this crisis are in radically different places. Some with months of cash in the bank. Others on the brink...
Rebuilding stronger in a crisis.
Rebuilding stronger in a crisis. Five projects to strengthen your infrastructure for long-term stability and resilience KATHLEEN SOUDER Hopefully you’re among the lucky ones. Despite the struggles and shifts, you’ve weathered the initial pandemic shock. And you know...
Why early-stage ventures can’t ignore brand building.
Why early-stage ventures can't ignore brand building. Laying strong brand roots to support future flourishing KATHLEEN SOUDER Next time you go outside, stand underneath a tree and look up. If the tree is healthy, you’ll see an expanse of foliage. A main trunk,...
Fixing fundraising from the ground up.
We’ve guided bold brands in every corner of the world. Eight years. 340 partners. 51 countries. But we want to democratize these brand and funding resources. Make our Fundable/Findable Framework accessible to any nonprofit leader, anywhere. So they can fix their fundraising.