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Perspectives from a doer & donor catalyst.
Dig into our blog for free, practical advice to build your nonprofit or foundation brand — from the inside out.
We glean these insights through real-world engagements. Write our content with communications leaders and first-time CEOs in mind. And as a field builder, share our expertise widely to guide organizations on both sides of the grant.
Brand first, funding second.
Nonprofit leaders have countless necessary priorities. But funding isn’t #1. Because brand is strategy; fundraising is execution. And a foundation’s most valuable asset is not its money. Instead, brand is the best investment. A contrarian point of view. So let us try to convince you.
The Fundable / Findable Framework.
How to build an inside-out nonprofit brand — to maximize fundingKEVIN L. BROWNMore fundraising itself can’t fix your fundraising.You’ve read all the books and blogs. Attended fundraising workshops. Hired fundraising consultants and seen countless fundraising managers...
Theory of change: be fundable.
The need, the work, and the results of your model — to maximize fundingKEVIN L. BROWNA theory of change is any nonprofit’s most important document. It’s critical to creating sustained impact and raising money alike. But developing one can be daunting; there’s no...
Speaking of fundable & findable.
More and more people are talking about our Fundable/Findable Framework. And we’re talking about it more too. As demand for our expertise increases, public speaking has become part of our own theory of change — to scale this brand discipline in the social sector.
Fundable/Findable live training program.
For the first time ever, our live training is open to any nonprofit leader. Join a proven program used by funders like Mulago and Roddenberry to support their grantees — with virtual workshops, 1:1 coaching, actionable templates, and pitch deck feedback.
AI tools for nonprofit brands.
73% of marketers now use generative artificial intelligence (AI). For resource-strapped nonprofits, AI promises to revolutionize how we build brands. But most leaders only know ChatGPT. So we curated the 40 best platforms for your brand, from design to marcom.
Four steps on the path towards shared value.
Building an impact model that drives income.
The best movies about nonprofits on Netflix.
Giving Tuesday: hype or help?
What is a brand?
Our new theory of change course on Acumen Academy.
Theory of Change for Brand Communications is an on-demand workshop based on our proprietary process. Led by Co-founder Evan Wanjiru. Developed for 1.2 million leaders in 193 countries. And free for you. Learn how to build a social venture brand from the inside out.
Our new visual identity & character: the fighter Sage.
Charting our route to impact.
The 2020 Social Venture Brand Awards.
Fighting to meet basic human needs.
A conversation on The Business of Giving podcast.
“Mighty Ally goes where no one else is willing, in support of partners and challenging ideas. They’re unicorns in their ability to perfectly blend facilitating, coaching, and direct implementing.”
MOLLY BURKE, CYCLE CONNECT














